Our people

Darren Lawrence

Darren is the Managing Director of Artifice Ltd. He is also a Senior Lecturer in Psychological Warfare in the School of Defence & Security at Cranfield University, based within the Defence Academy of the United Kingdom.

Darren has worked in the field of psychological warfare since 2002. He developed and ran Cranfield’s postgraduate programme in Information Operations (Info Ops). Darren is the Head of the Information Operations Group, Course Director for the MSc in Cyberspace Operations, and Director of the National Cyber Deception Laboratory (see coverage of the lab in The Times). Prior to taking up his post at Cranfield University he was a Senior Applied Psychologist and Project Manager within QinetiQ (formerly DERA) specialising in Psychological Warfare and Information Operations.

Darren on LinkedIn

Simon Henderson

Simon is our Associate Technical Director and a co-founder of Artifice. Before this he spent 24 years in the MOD and its commercial spin-off, QinetiQ, researching the psychological bases of sensemaking, decision-making, teamwork, influence and deception, in both military and civilian organisations. This was followed by six years researching and teaching influence and deception at Cranfield University at the Defence Academy of the United Kingdom.

Simon has spent over 15 years focusing on the study and application of deception, working on topics including: illusory presence; camouflage, concealment and decoys; design approaches for hiding in plain sight; inter-personal and inter-organisational deception; deception planning; counter-deception; the design and delivery of deception education; and deception and influence in cyberspace.

Please visit Simon’s blog to see his latest thoughts in this fascinating field.

Simon on LinkedIn

The Artifice Story

Artifice have been delivering applied training in guile and cunning for 10 years. But it took us a while to get here…

The Artifice team were all originally Government scientists working in DRA, DERA, and QinetiQ. Initially, we led projects looking at supporting UK warfighters to work more effectively together.

Fifteen years ago we moved our research emphasis to how to retrofit those ideas to disrupt and pull down the adversary teams our customers faced. One by one we transitioned to academia joining Cranfield University’s Defence and Security School at the UK’s Defence Academy in Shrivenham.

At the Defence Academy we research and teach Masters level courses in: Cyber and Information Operations; Psychological and Information Warfare; and Military and Cyber Deception. Our international military student cohorts face unprecedented complexity in the operational theatres they are deployed to. Our mission is to support their professional practice at all levels of the fight.

The Artifice System for Deceptive Thinking

Generates creative solutions to challenging problems

Supports the conception of activities outside of the target’s ability to make sense of what is really happening

Facilitates thinking outside the knowledge, mindset, and imagination of the target

Combines insight, cunning, creativity, simplicity and elegance

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